Our Solution
Ignition Modules for Influence Marketing
There is an ever-increasing number of touchpoints in the buyer’s
journey, which is essentially a search for trust.
Influencers create trust. Influence marketing turns touchpoints into trust points™.
Our influence marketing platform creates trust points™ for your company, brand, product or service, by utilizing our ignition modules to solve your most crucial business problems.
Executive Influence
From Executives to Industry Leaders
Unlock the wealth of knowledge in your C-suite. Appinions’ influence
marketing allows you to amplify your executives’ perspectives and
help them attract attention well beyond the boardroom.
Use our Executive Ignition module to:
- Build recognition for your brand
- Generate business through your executives
- Build the personal value, collateral and recognition for your
executives
Launch Marketing
From New Product Awareness to Validation
Take the risk out of the “new” through credible third party
endorsements. Appinions’ launch marketing creates multiple trust
points™ to help form customer, analyst, and media opinions early.
Use our Launch Marketing module to:
- Provide crucial influencer feedback to inform the product or
service, marketing, and customer service - Create trusted endorsements which lessen risk of launch
- Spread news of launch and keep the momentum going as long
as possible
Content Optimization
From Consumable Content to Shareable Content
Today, all brands are publishers. The yardstick for effective content is
not whether it’s consumed, but whether it’s shared.
Use our Content Optimization module to:
- Efficiently determine the best subjects for your content – those
which will resonate most with your target market - Determine who to collaborate with to create and amplify content
- Measure the impact of your content on your brand’s overall
influence
Corporate Social Responsibility
From Skepticism to Authenticity
Enhance corporate citizenship by choosing and measuring the right
CSR programs.
Use our Corporate Social Responsibility module to:
- Determine the issues where your corporate engagement will be
most meaningful - Focus your efforts and optimize your CSR budget
- Generate credible awareness and recognition for your cause and efforts
Event Optimization
From Events That Inform to Those That Inspire
Increase the longevity of an event with inspiring speakers, attendees,
and content.
Use our Event Optimization module to:
- Identify and inform the most valuable themes to define your
event - Identify and cultivate relationships with the best possible
speakers for your topics - Invite attendees who will engage with and amplify your content
