When you know who matters, what they’ve said, and how people react,
you gain an amazing competitive advantage.

A Few of our Clients

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What Is An Influence Marketing Platform?

A powerful tool that enables you to understand who is driving
the opinions, reactions, and decision making in your marketplace.
Our software tells you not only who matters, but exactly what they’re saying,
how much impact they’re having, and who is reacting to which specific messages.
Clients use our platform to make better marketing decisions, build important
relationships, and get detailed reports on their results and progress.
Learn More...

What’s Different About Appinions?

RICHER DATA

Broad Data from Millions of Sources Offline, Online & Social.

PATENTED TECH

Intelligent identification of opinions and measurement of reactions.

CUSTOM TOPICS

Setup precise custom-defined topics to address your specific needs.

ENTERPRISE CLASS

B2B Focused platform designed to support the Fortune 1000.

DON’T ACCEPT
Social-only data sources that ignore the rich world of off-line, news, blogs, and forums.

DON’T ACCEPT
Simplistic measures of activity that count only how often someone speaks or the size of their audience.

DON’T ACCEPT
Pre-defined topics that are broad and scope and not focused on your business or market situation.

DON’T ACCEPT
Small-business solutions built on thin data and limited technology delivering in generic results.

Learn More...

Over a Decade of Research at Cornell University
is behind our patented technology.

Opinions are everywhere. In the news, in magazines and blogs, in forums and all over social media. The challenge is to find every opinion for any specific topic, determine which ones are causing significant reactions, and then identify and rank the opinion holders.
The solution required big-data, natural language processing, and proprietary scoring algorithms – which we’ve built into an easy-to-use SaaS Platform.
The result is a powerful solution that Fortune 1000 marketers trust to tell them who matters, what opinions resonate, and how they can improve their marketing results.
Learn How We Identify Influencers...

Examples of Our Influence Analysis

We put our platform to work analyzing key markets, trends, and events.

Want More Influence Studies? Our New Data Journalism Site Delivers All Available Research.

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